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Digital Product Management
Indian Institute Of Management Bangalore

Digital Product Management

Indian Institute Of Management Bangalore, Bangalore
5 daysDuration
in-personFormat
EnglishLanguage
InnovationTopic

Interested in this program?

No upcoming dates are listed right now. Register your interest and Indian Institute Of Management Bangalore will let you know when the next cohort opens.

About This Program

Digital Product Management is currently one of the most essential functions in the modern technology industry. Digital Product Managers oversee the entire lifecycle of creating and enhancing technology products from ideation to launch and act as mini-CEOs for the respective products. No wonder many product managers end up becoming CEOs of technology startups or even big companies (e.g., Sundar Pichai at Google)! This short-duration program intends to introduce and prepare interested applicants for a career in Product Management in the IT industry. This introductory course will broadly cover all the key practical aspects of the role, and students can expect tangible outcomes like ability to create product requirements (user personas, user stories, UX wireframes, product roadmap, etc.) and the knowhow to build the product using technical staff by applying lean strategies, design thinking, and agile product management techniques (Scrum). No prior technical knowledge is required to take the course; only an enthusiasm to imagine and design exciting digital products and features!

Why Indian Institute Of Management Bangalore?

IIM Bangalore occupies a position in Indian management education that no other institution quite replicates — a school shaped by a post-Independence nation-building mandate that has since grown into one of Asia's most respected research and leadership institutions. Its executive education programs draw participants from across India's most consequential industries, from Bengaluru's technology corridor to Mumbai's financial sector, and bring them into contact with faculty who are as likely to be publishing in top-tier academic journals as advising a government ministry.

Your Profile

  • Anyone interested in getting introduced to the function of Product Management in the tech industry, including startups.
  • Should be especially useful to those considering a career as a Product Manager.
  • Also recommended for tech entrepreneurs interested in building their product startups.

Benefits

  • Learning both theoretical concepts and their practical applications involved in Product Management role.
  • Compressed learning in 5 days along with an executive certification in Product Management for those not having time for spending months on the same.
  • Connecting and networking with others with similar career interests in other companies.

What You'll Learn

  • Introduction to PM role, career, and domain in IT industry.
  • AI in Product Management.
  • Go-to-Market (GTM) and Product Strategy.
  • Product Metrics and Growth Hacking.
  • UX Design Concepts & Tools (Design Thinking).
  • Building Product Startup & MVP.
  • Product Planning & Roadmaps.
  • Managing Product Development (Lean, Agile, Scrum).
  • PM Case Studies.

Frequently Asked Questions

How to Apply

  1. 1

    Check your eligibility

    Review the entry requirements listed on this page. Most executive programs require 8–15 years of professional experience.

  2. 2

    Compare programs

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  3. 3

    Contact the school

    Send a message directly to Indian Institute Of Management Bangalore via Gradia to request a brochure or speak with an admissions advisor.

  4. 4

    Prepare your application

    Gather your CV, reference letters, and any required test scores. Many EMBA programs waive standardised tests for senior candidates.

  5. 5

    Submit your application

    Apply directly through Indian Institute Of Management Bangalore's official application portal.

    Apply now →