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Digital Transformation and Innovation
Michigan Ross

Digital Transformation and Innovation

Michigan Ross, Ann Arbor
HomeDigital TransformationMichigan RossDigital Transformation and Innovation
25 daysDuration
onlineFormat
EnglishLanguage
Digital TransformationTopic

Next Available Cohort

Choose your preferred start date

Aug 24 - Sep 25, 2026
25 days · online · Instructor-Led
Open
$2,500

All-inclusive program fee

About This Program

Incorporate technology into your business strategy with applicable frameworks and practical examples of how to use digital innovation to gain a competitive advantage. Strengthen your digital fluency by applying current and future information systems, digital strategies, and practices. Create a compelling business case: Create a new strategic tech initiative and leverage technology to innovate your entire business model. Research finds that companies with innovation-focused cultures are more likely to succeed in digital transformations. Identify potential risks and challenges of new digital applications: Develop proactive strategies to address risks, mitigations, and remediation steps associated with adopting new digital technologies. Align digital strategies with business goals: Learn how to better support digital initiatives that further your organization’s mission, enhance collaboration with tech experts, and improve operational efficiency. Leverage leading technologies for business growth: Gain a comprehensive understanding of Fourth Industrial Revolution technologies such as Artificial Intelligence (AI), Application Programming Interfaces (APIs), Robotic Process Automation (RPA), and Distributed Ledger Technology (DLT). Strengthen organizational security:** Learn how to identify security risks and improve data management to protect your organization from potential data breaches. Get more details or connect with us today!

Why Michigan Ross?

Ross has built its reputation not on prestige alone but on a distinctive conviction that business should serve a purpose beyond profit — a philosophy it calls "action-based learning." For senior professionals, that means programs built around real problems, real decisions, and real accountability rather than lecture-hall theory. If you want a program that treats you as a practitioner, not a student, Ross is worth a close look.

Your Profile

  • Business unit, general, and regional managers, directors, and other manager leader titles
  • Senior and mid-level leaders, including management, finance, sales, legal, and computer engineering
  • Organization team leaders and individual leaders of all levels in the organization and across varied industries
  • Leaders committed to driving new growth opportunities in their organization, accelerating careers in rapid tech-induced change, developing a tech mindset, and minimizing multidimensional risk

Benefits

  • Create a compelling business case: Create a new strategic tech initiative and leverage technology to innovate your entire business model. Research finds that companies with innovation-focused cultures are more likely to succeed in digital transformations.
  • Identify potential risks and challenges of new digital applications: Develop proactive strategies to address risks, mitigations, and remediation steps associated with adopting new digital technologies.
  • Align digital strategies with business goals: Learn how to better support digital initiatives that further your organization’s mission, enhance collaboration with tech experts, and improve operational efficiency.
  • Leverage leading technologies for business growth: Gain a comprehensive understanding of Fourth Industrial Revolution technologies such as Artificial Intelligence (AI), Programming Interfaces (APIs), Robotic Process Automation (RPA), and Distributed Ledger Technology (DLT).
  • Strengthen organizational security: Learn how to identify security risks and improve data management to protect your organization from potential data breaches.

What You'll Learn

  • This course will introduce you to new business models and value-generating opportunities enabled by Fourth Industrial Revolution (4IR) technologies such as artificial intelligence, digital interfaces, digital platforms, and big data. You will leave with applicable frameworks and practical examples of how to use digital innovation to gain a competitive advantage.

Frequently Asked Questions

How to Apply

  1. 1

    Check your eligibility

    Review the entry requirements listed on this page. Most executive programs require 8–15 years of professional experience.

  2. 2

    Compare programs

    Use Gradia's comparison tool to evaluate up to 3 programs side-by-side on fees, duration, format, and accreditation.

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  3. 3

    Contact the school

    Send a message directly to Michigan Ross via Gradia to request a brochure or speak with an admissions advisor.

  4. 4

    Prepare your application

    Gather your CV, reference letters, and any required test scores. Many EMBA programs waive standardised tests for senior candidates.

  5. 5

    Submit your application

    Apply directly through Michigan Ross's official application portal.

    Apply now →

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