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Digital Transformation in Practice
International Institute for Management Development

Digital Transformation in Practice

International Institute for Management Development, Lausanne
25 daysDuration
onlineFormat
EnglishLanguage
Digital TransformationTopic

Available Cohorts

Choose your preferred start date

Oct 26 - Nov 29, 2026
25 days · online · Instructor-Led
Open
Apr 26 - May 30, 2027
25 days · online · Instructor-Led
Open
Oct 25 - Nov 28, 2027
25 days · online · Instructor-Led
Open
$2,143

All-inclusive program fee

About This Program

Implement and accelerate your organization’s digital transformation Digital transformation has become a necessity, yet research suggests that 87% of digital transformation initiatives fail to meet expectations. If you’ve been tasked with implementing your organization’s digital transformation, you need to be aware of the pitfalls you will inevitably encounter and be familiar with experience-based best practices. IMD’s Digital Transformation in Practice program provides practical solutions to concrete digital implementation challenges. It enables you to accelerate and take the risk out of digital transformation by drawing on real-world experiences. This program is based on a decade of research on digital transformation and hundreds of interviews with business leaders. At the end of the program, you will have a clear mental roadmap of the main challenges you will face and a toolbox of actionable solutions. Discover the program content. You can take this program as a stand-alone course or as part of the IMD Executive Certificate in AI and Digital Business Excellence or the IMD Online Executive Certificate.

Why International Institute for Management Development?

IMD runs one of the smallest, most selective executive education portfolios in the world — and that is precisely the point. Based on the shores of Lake Geneva, the school has built its entire identity around a single question: what does it actually take to develop a leader who performs under real pressure? The answer, refined over decades, is a model that combines unusually small cohorts, faculty who consult actively with global corporations, and a Swiss-precision focus on measurable behavioral change.

Your Profile

  • You are a business leader, functional or middle manager, digital project manager, or practitioner seeking a practical, step-by-step approach to digital business transformation. You need insights into proven solutions to the common pitfalls of digital implementation in order to succeed your own.

Benefits

  • Master effective implementation - Acquire the skills to set up and execute a successful digital transformation strategy, ensuring effective implementation and tangible results.
  • Maximize your digital project ROI - Learn techniques and strategies to optimize return on investment from your digital projects, enabling you to extract maximum value and drive business growth.
  • Navigate people and culture challenges - Gain tools and knowledge to address human aspects of digital transformation, overcoming critical people and culture challenges for success.
  • Respond with agility to digital disruption - Develop the ability to efficiently navigate digital disruption and enable your organization to thrive in a rapidly changing business landscape.

What You'll Learn

  • Unit 1: Getting started - Learn how to create clear and powerful digital transformation objectives, Adopt strategies to align the top team to drive transformation success, Develop effective funding mechanisms for your digital programs
  • Unit 2: Ramping up execution - Get your board of directors on board for digital transformation, Choose the right governance model for your transformation, Leverage digital (infrastructure, technologies, experts) to achieve organizational resilience
  • Unit 3: Capturing value - Learn how to manage partnerships and build ecosystems, Find out how to manage digital in a responsible and sustainable manner, Understand how to leverage digital to move from products to services and solutions, Build a balanced portfolio of digital initiatives
  • Unit 4: Engaging stakeholders - Understand how to make the role of the CDO, or any digital leader, a success, Develop approaches to build digital skills within your organization, Understand and develop the literacies required for you and your teams to adopt a digital mindset
  • Unit 5: Sustaining performance - Learn how to effectively take digital projects from start-up to scale-up, Leverage different approaches to measuring the performance of digital initiatives, Identify the steps required to transform into a digital business that can build, adopt, and scale new operations seamlessly, Develop a roadmap for a digital transformation initiative of your organization

Frequently Asked Questions

How to Apply

  1. 1

    Check your eligibility

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  3. 3

    Contact the school

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  4. 4

    Prepare your application

    Gather your CV, reference letters, and any required test scores. Many EMBA programs waive standardised tests for senior candidates.

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