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    Innovation and Intrapreneurship: Winning Strategies for New Venture Creation
    Cambridge Judge Business School

    Innovation and Intrapreneurship: Winning Strategies for New Venture Creation

    Cambridge Judge Business School, Cambridge
    HomeInnovationCambridge Judge Business SchoolInnovation and Intrapreneurship: Winning Strategies for New Venture Creation
    AnytimeDuration
    onlineFormat
    EnglishLanguage
    InnovationTopic

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    Anytime - Self-Paced
    online Β· Self-Paced
    Open
    $2,367

    All-inclusive program fee

    About This Program

    This programme is designed to help leaders identify which innovation opportunities deserve deeper attention and cultivate growth from within the organisation through the creation of an independent innovation business unit or venture. For breakthrough innovation to occur, the new, independent unit needs to be created and tasked with incubating the project through a certain level of maturity. Independent units offer many benefits, including breakthrough ideas, faster time to market, and a tool for talent retention and recruitment. This 6-week programme offers a blueprint for successfully ideating, testing, managing and reintegrating the venture back into the parent structure or forming the appropriate exit strategy to achieve growth.

    Why Cambridge Judge Business School?

    Few business schools can place executive participants inside a working research university ranked among the top five in the world β€” and fewer still can do it in a city where the density of scientific and technological innovation is matched only by the weight of 800 years of academic tradition. Judge is where rigorous social science meets real organisational problems, and where the networks you build over a week can span a Nobel laureate's laboratory and a Series B founder's office.

    Your Profile

    • Strategic decision-makers who are seeking growth through new product innovations or new lines of business while managing the health of the existing business.
    • Innovation leaders who can leverage their functional expertise and/or entrepreneurial mindset to challenge the status quo.
    • Innovation contributors.

    Benefits

    • understand why breakthrough innovation is important to organisations
    • examine the common characteristics of successful innovation ventures and the different approaches to implementing them within an organisation
    • influence senior leaders to support the independence of a new venture
    • explore the ideal degree of independence needed for an innovation venture to be successful
    • identify the criteria for reintegrating an innovation venture back into an organisation

    What You'll Learn

    • Delve into scenarios when independent business units and ventures are the most appropriate, along with the degree of independence required for these units to succeed.
    • Learn how to combat disruptive market threats, and how to take advantage of new trends.
    • Distinguish hype cycles from real enduring opportunities using a framework for screening innovations.
    • Learn practical ways to manage innovation units by creating the right culture, setting objectives that support innovation, and applying best practices and techniques for testing solutions.
    • Learn how to develop support internally and externally, using a range of methods and strategies.
    • Learn to apply the value chain framework to your innovation.

    Frequently Asked Questions

    How to Apply

    1. 1

      Check your eligibility

      Review the entry requirements listed on this page. Most executive programs require 8–15 years of professional experience.

    2. 2

      Compare programs

      Use Gradia's comparison tool to evaluate up to 3 programs side-by-side on fees, duration, format, and accreditation.

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    3. 3

      Contact the school

      Send a message directly to Cambridge Judge Business School via Gradia to request a brochure or speak with an admissions advisor.

    4. 4

      Prepare your application

      Gather your CV, reference letters, and any required test scores. Many EMBA programs waive standardised tests for senior candidates.

    5. 5

      Submit your application

      Apply directly through Cambridge Judge Business School's official application portal.

      Apply now β†’