

Innovation Through Design Thinking

London Business School
London Business School (LBS) is a public research university and graduate business school founded in 1964, located in the Regent's Park neighbourhood of Central London, United Kingdom. It was established as one of two institutions created following the Franks Report, which argued that Britain needed a business school of international standing β a mandate the school has taken seriously ever since. Structurally independent, yet formally a constituent part of the University of London, LBS occupies an unusual position: it has the academic rigour of a university faculty and the operational autonomy of a standalone institution. Its academic philosophy centres on the premise that good management education must be international by design, not by accident β a principle visible in its faculty composition, cohort diversity, and research agenda. Accreditations and Rankings Accreditations AACSB (triple-crown accredited) EQUIS (triple-crown accredited) AMBA (triple-crown accredited) Rankings Financial Times Global MBA Ranking: #4 (2024) Financial Times European Business Schools Ranking: #3 (2023) Financial Times Executive Education Open Programmes: #5 globally (2023) Financial Times Executive Education Custom Programmes: #6 globally (2023) QS Global MBA Rankings: #5 (2024) Bloomberg Businessweek MBA Ranking: Top 10 international schools (2023) Executive Education at a Glance London Business School's executive education operation is one of the largest and most established in Europe, running over 40 open programmes annually alongside a significant portfolio of custom programmes designed for corporate clients. The school is particularly well-regarded for its finance and investment-oriented programmes β unsurprisingly, given its address β but leadership development, strategy, organisational behaviour, and private equity are equally strong draws. Programmes span from two-day focused workshops to the 11-month Senior Executive Programme, which is among the most rigorous general management offerings available to C-suite leaders globally. Formats include in-person residential modules at the Regent's Park campus, online live cohorts, and blended structures. Open programme fees typically range from approximately Β£3,000 for shorter formats to upwards of Β£25,000 for flagship multi-week programmes. Notable open programmes include: Senior Executive Programme (SEP) β multi-module, 11 months Accelerated Development Programme (ADP) β for high-potential leaders Finance for Senior Executives Leading Businesses into the Future Private Equity: Operational Value Creation Campus and Facilities The LBS campus occupies a cluster of Georgian and early twentieth-century buildings bordering Regent's Park in central London β a setting that manages to feel calm without feeling removed. The main Sussex Place building, a Grade II listed Regency terrace, opens directly onto the park, providing an incongruously tranquil backdrop for what happens inside. Executive participants have access to dedicated learning spaces, breakout rooms designed for small-group work, a well-resourced library, and on-campus accommodation at Sammy Ofer Centre, which consolidates residency logistics for multi-day programmes. Beyond the physical campus, the city itself is the most powerful facility: London's concentration of global banks, asset managers, tech companies, creative industries, and regulators means that networking dinners, site visits, and guest speakers carry a weight that few other cities can match. Faculty and Research LBS employs approximately 150 full-time faculty drawn from over 30 countries, giving the school genuine intellectual diversity rather than a monoculture dressed up as international. The faculty is organised across seven academic areas: Accounting, Economics, Finance, Management Science and Operations, Marketing, Organisational Behaviour, and Strategy and Entrepreneurship. Research centres relevant to executive participants include the AQR Asset Management Institute, the Wheeler Institute for Business and Development, and the Leadership Institute β each of which feeds directly into programme content rather than operating as separate academic silos. Faculty members such as Alex Edmans (finance and corporate governance), Lynda Gratton (the future of work), and Julian Birkinshaw (strategy and innovation) have built global reputations that extend well beyond academic journals and into the practitioner conversations LBS participants are already having. Student Body, Alumni, and Career Outcomes Across its degree programmes, LBS consistently reports cohorts where no single nationality exceeds roughly 10β13% of the total β a statistic that has become a genuine differentiator rather than a marketing point, because it means the peer learning in the room mirrors the actual diversity of global business. The alumni network spans over 45,000 individuals across more than 160 countries, with particularly dense concentrations in finance, consulting, technology, and private equity. Notable alumni include Sir Martin Sorrell (founder, WPP and S4 Capital), Tidjane Thiam (former CEO, Credit Suisse), and Blythe Masters (former JPMorgan executive and fintech pioneer). For executive education participants specifically, the LBS alumni affiliation β including access to the broader network and ongoing events β has a longer shelf life than a single programme, which is part of what senior professionals cite when explaining why they chose LBS over comparable options.
Next Available Cohort
Choose your preferred start date
All-inclusive program fee
Duration
7 weeks
Format
online
Topic
Innovation
Language
English
About This Program
Why London Business School?
Your Profile
- C-suite and General Management Executives
- Mid-level Functional Managers
- Consultants
- Entrepreneurs, Owners and Founders
Benefits
- Discover how to harness gen AI as a creative thought partner while developing your personal innovation mindset through design thinking principles.
- Define your own innovation challenge and solve it with design thinking principles.
- Move your concept forward by building the right implementation strategy with stakeholder support, leveraging contemporary case studies global innovators.
- Accelerate your ideas through AI-enhanced prototyping, experimentation, and rapid iteration to gather faster feedback and drive implementation.
What You'll Learn
- Module 1 The innovation imperative
- You will become conversant in the why, what, and how of innovation, learning the basic principles of innovation, why itβs necessary to your success and what form it takes.
- We look at major forces shaping our world highlighting the potential of Gen AI as a game changing force.
- Module 2 Identifying customer needs
- Master the key principles of design thinking, trying out its techniques and tools to help you make it real.
- Learn to use Generative AI as a tool to support empathy and insight generation in the design thinking process.
- Combine digital ethnography and behavioural data with traditional qualitative research for comprehensive user understanding.
- Module 3 Defining your innovation challenge
- Developing a Point of View of the Future from trends to Gen AI tools.
- Scope challenges effectively by integrating AI's impact on changing work environments.
- Learn to frame your challenges in a way that reveals answers, not just obstacles.
- Module 4 Generating ideas
- Begin to connect ideas to your challenge, develop new models of thinking and consider multiple perspectives.
- Explore opportunities with Generative AI as a creative thought partner during ideation sessions enhanced with contemporary case studies to inspire innovative thinking.
- Enhance your personal creativity with a rich array of techniques you can immediately apply to generate fresh ideas.
- Module 5 Prototyping & developing ideas
- Explore prototyping your concept in an easy and low-risk way.
- Understand the techniques for selecting the most promising ideas and developing them further and discover how to design and run an experiment.
- Implement lightweight AI tools for faster design iteration and feedback gathering.
- Module 6 Making it happen
- Taking a broader perspective, you will consider the tactics needed to gain support from those inside and outside your business, while learning how to help others develop their own innovation ideas.
- Analyse relevant case studies aligned with your specific industry interests and challenges and develop implementation roadmaps using insights from leading innovators.
Frequently Asked Questions
How to Apply
- 1
Check your eligibility
Review the entry requirements listed on this page. Most executive programs require 8β15 years of professional experience.
- 2
Compare programs
Use Gradia's comparison tool to evaluate up to 3 programs side-by-side on fees, duration, format, and accreditation.
Compare programs β - 3
Contact the school
Send a message directly to London Business School via Gradia to request a brochure or speak with an admissions advisor.
- 4
Prepare your application
Gather your CV, reference letters, and any required test scores. Many EMBA programs waive standardised tests for senior candidates.
- 5
Submit your application
Apply directly through London Business School's official application portal.
Apply now β