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    Think Bigger: Start Choosing Innovative Solutions
    Columbia Business School

    Think Bigger: Start Choosing Innovative Solutions

    Columbia Business School, New York
    HomeInnovationColumbia Business SchoolThink Bigger: Start Choosing Innovative Solutions
    4 daysDuration
    in-personFormat
    EnglishLanguage
    InnovationTopic

    Next Available Cohort

    Choose your preferred start date

    Jun 2 - Jun 5, 2026
    4 days · in-person · Instructor-Led · Manhattanville Campus
    Open
    $10,250

    All-inclusive program fee

    About This Program

    Innovation fuels business growth. But innovation alone isn’t enough—companies must be able to identify the right problems, break them down effectively, and make smarter strategic decisions to stay competitive. Many organizations have access to countless tools, frameworks, and experts, yet they continue to struggle with turning ideas into practical, high-impact solutions. Eighty-eight percent of Fortune 500 companies from five decades ago no longer exist. Despite investing in innovation, many businesses fail—not because they lack ideas, but because they lack a structured approach to solving complex challenges. Traditional brainstorming and surface-level problem-solving methods often reinforce biases rather than lead to meaningful breakthroughs. “Think Bigger” equips executives and teams with a proven, research-backed methodology designed to tackle today’s most pressing business challenges. Participants will develop the skills to reframe problems, analyze strategic choices, and create solutions that drive measurable impact. They will also gain access to a powerful AI-enhanced tool that helps structure decision-making, compare strategies across industries, and refine innovative solutions. This immersive experience goes beyond generating ideas—it provides a structured framework for making better decisions and solving real-world problems with confidence. “Think Bigger: Start Choosing Innovative Solutions program introduces a unique method for innovation based on recent neuro- and cognitive science. Its six-step methodology helps users avoid the common trap of solving the wrong problem—a mistake 72% of companies often make. This program empowers you to create impactful and novel solutions.”

    Why Columbia Business School?

    Few business schools can claim a campus embedded in one of the world's most consequential cities — and actually mean it. Columbia Business School has built its entire executive education philosophy around New York as a living laboratory: finance, media, technology, healthcare, and policy all intersect within walking distance of campus, and the faculty who teach executives are the same people advising the institutions that drive those industries.

    Your Profile

    • Emerging Leaders and High-Potential Executives: Individuals identified within their organization as future C-suite leaders due to their potential, performance, and capability to drive transformative change. This includes but is not limited to:

    Benefits

    • Uncover a breakthrough solution to a real-world business challenge their company faces and leave with a structured approach for making it stick
    • Gain a skill set that empowers participants to tackle complex problems and generate their best ideas whenever they need to make critical decisions
    • Discover how to get more out of brainstorming while learning corporate innovation strategies to enhance collaboration and creativity
    • Explore how to improve innovation in key business processes (e.g., strategic planning, new product development) with a structured method for solving challenges
    • Discover how to use popular innovation methods such as design thinking within a broader, decision-making framework that ensures ideas translate into impact
    • Build a network of peers from different sectors, cultures, and countries who’ve been trained in how to apply the Think Bigger method to solve complex business challenges

    What You'll Learn

    • "Think Bigger" Method and The Creative Brain - Discover the science and practice of generating big ideas when and where you need them most
    • Problem Framing, Breakdown, and Scoring - Learn the first three steps of the "Think Bigger" method – defining the problem and its key elements and assessing your framing and breakdown
    • Search for Inspiration - Explore the fourth step of the "Think Bigger" method – how to look in other boxes to inspire outside-the-box, big-idea solutions that will work
    • Building Your Choice Map - Dive into the fifth step of the "Think Bigger" method – how to create multiple, big-idea solutions to your problem
    • The Third Eye - Get the final step of the "Think Bigger" method – how to present big-idea solutions for constructive feedback and to set the stage for leadership’s buy-in
    • Building Your Impact Game Plan - Explore what happens after "Think Bigger," including how to ensure your big-idea solutions gain traction with corporate leadership
    • Presenting Your Big-Idea Solution(s) and Game Plan - Practice gaining and giving feedback on big-idea solutions and impact game plans
    • Choice Mapper - Learn how to use this cutting-edge problem-solving AI-powered tool to structure decision-making, analyze solutions across industries, and refine strategic choices

    Frequently Asked Questions

    How to Apply

    1. 1

      Check your eligibility

      Review the entry requirements listed on this page. Most executive programs require 8–15 years of professional experience.

    2. 2

      Compare programs

      Use Gradia's comparison tool to evaluate up to 3 programs side-by-side on fees, duration, format, and accreditation.

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    3. 3

      Contact the school

      Send a message directly to Columbia Business School via Gradia to request a brochure or speak with an admissions advisor.

    4. 4

      Prepare your application

      Gather your CV, reference letters, and any required test scores. Many EMBA programs waive standardised tests for senior candidates.

    5. 5

      Submit your application

      Apply directly through Columbia Business School's official application portal.

      Apply now →