Product Management Studio Program

UC Berkeley Haas

Berkeley, United States

The Haas School of Business at the University of California, Berkeley, was founded in 1898 — making it the oldest business school at a public university in the United States — and was later endowed by and renamed after real estate entrepreneur Walter A. Haas in 1989. Located on the main UC Berkeley campus in the city of Berkeley, California, just across the bay from San Francisco, Haas is a public, university-affiliated school operating within one of the most prestigious research universities in the world. The school's academic philosophy is anchored in four defining principles — Question the Status Quo, Confidence Without Attitude, Students Always, and Beyond Yourself — which are taken seriously enough that they shape hiring decisions, curriculum design, and program culture. That ethos produces graduates and program participants who tend toward rigorous skepticism rather than conventional consensus, a quality that resonates particularly well with professionals operating in sectors where disruption is the norm.Accreditations and RankingsAccreditations:AACSB accreditedEQUIS accreditedAMBA accreditedTriple Crown accreditedRankings:Financial Times Global MBA Ranking: #7 (2024)Financial Times Executive Education Open Programs: ranked among the global top tier (2023)QS World University Rankings — Business & Management Studies: #6 globally (2024)Bloomberg Businessweek MBA Ranking: #7 (2023)US News & World Report Best Business Schools (MBA): #7 (2024)Executive Education at a GlanceBerkeley Haas Executive Education is particularly well-known for programs at the intersection of leadership, innovation strategy, and the management of technology — a focus that reflects the school's geography as much as its curriculum. The portfolio spans more than 30 open-enrollment programs alongside a robust custom programs division that works with corporations, government agencies, and nonprofits seeking tailored cohort experiences. Open programs range from two-day intensive workshops to multi-week certificates, with the Berkeley Executive Leadership Program — a flagship five-day residential offering for senior leaders — among the most recognised. Topic areas include leadership development, entrepreneurship and innovation, sustainability, finance for non-financial executives, and product and technology management. Programs are delivered in-person on the Berkeley campus, online via live virtual formats, and in blended configurations; open program fees typically range from approximately $3,000 for shorter courses to over $15,000 for the flagship residential programs.Campus and FacilitiesThe Haas School occupies a modern, compact complex on the eastern edge of the UC Berkeley campus in the Berkeley Hills, with the Chou Hall — opened in 2017 and certified LEED Platinum — serving as the centrepiece for executive programs. The building's design is deliberately collaborative, with open gathering spaces, flexible classrooms, and direct sight lines into the broader campus, reinforcing the school's belief that business thinking should not happen in isolation. Participants arriving for residential programs are within walking distance of Berkeley's interdisciplinary research centres, law school, and engineering faculty, and the proximity to San Francisco means site visits, guest speakers, and informal networking with the Bay Area's technology and venture capital communities are genuinely built into the experience. The city of Berkeley itself — politically engaged, intellectually restless, and historically inclined to challenge orthodoxy — provides an environment that tends to push executive participants to examine assumptions they might not have questioned in a more conventionally corporate setting.Faculty and ResearchHaas has approximately 250 faculty members, with significant representation from economics, psychology, and quantitative disciplines alongside more traditional management fields — a cross-disciplinary mix that gives its executive programs an analytical depth that goes beyond frameworks and case studies. The school hosts a number of influential research centres directly relevant to executive education, including the Berkeley Center for Executive Education, the Institute for Business and Social Impact, and the Abrams Environmental, Social, and Governance Center. Faculty members such as Laura Tyson, former Chair of the Council of Economic Advisers, and Nobel laureate Oliver Williamson (faculty emeritus) reflect a tradition of scholarship that connects directly to policy, markets, and organisational behaviour. Instructors in executive programs are typically active researchers, not adjunct practitioners, which means participants are exposed to work that is shaping management thinking rather than simply summarising it.Student Body, Alumni, and Career OutcomesExecutive Education cohorts at Haas are notably diverse by sector — a typical open program will include participants from technology, healthcare, financial services, government, and the social sector — and international participants make up a meaningful share of enrollment, drawn in large part by the school's Bay Area location and global reputation. The broader Haas alumni network encompasses over 40,000 graduates across more than 100 countries, with particular density in the technology and venture capital industries; alumni include Apple CEO Tim Cook (MBA '88), KB Home CEO Jeffrey Mezger, and a substantial cohort of founders and executives throughout the Fortune 500. For executive participants, the network's value is practical as much as social — Berkeley's alumni culture genuinely skews toward peer-to-peer knowledge sharing and introductions, reflecting the "Beyond Yourself" principle embedded in the school's identity.