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    Communicating Data Through Storytelling
    MIT Sloan School of Management

    Communicating Data Through Storytelling

    MIT Sloan School of Management, Cambridge
    HomeMIT Sloan School of ManagementCommunicating Data Through Storytelling
    7 weeksDuration
    onlineFormat
    EnglishLanguage
    Data & AITopic

    Available Cohorts

    Choose your preferred start date

    Apr 22 - Jun 9, 2026
    7 weeks · online · Self-Paced
    Open
    Jun 24 - Aug 11, 2026
    7 weeks · online · Self-Paced
    Open
    Aug 26 - Oct 13, 2026
    7 weeks · online · Self-Paced
    Open
    Oct 21 - Dec 8, 2026
    7 weeks · online · Self-Paced
    Open
    $3,250

    All-inclusive program fee

    About This Program

    Success for many organizations today relies heavily on data and the insights that can be extracted from it. With the high volume of operational, customer, and environmental data available, a professional’s detailed analysis is needed to inform business decisions, measure success, and drive business objectives. But insights require action to have an impact. In order to do so, data must be visualized and communicated with clarity. It must be placed in the context necessary to persuade, motivate, and inspire action. It must tell a story.


    In Communicating Data Through Storytelling, you’ll learn how to make complex data more understandable, and the importance of presenting with clarity, rather than complexity. Gain insights into how best to design graphs and construct compelling, logically sound, data-driven presentations for varied audiences. Using the TOP-T (topic, orientation, point, transition) framework developed by elite MIT faculty, you’ll engage with the science of communicating to others for understanding, and to inspire action.


    Build presentations that persuade: Enhance your ability to motivate, persuade, and inspire using effective visualization and presentation techniques.


    Increase the impact of your insights: Discover the best practices for presenting data with clarity to maximize your impact in presentations.


    Improve your communication skills: Engage with the science of communication using the top-t (topic, orientation, point, transition) framework.

    Why MIT Sloan School of Management?

    MIT Sloan doesn't trade on prestige alone — it trades on proximity. Proximity to one of the world's densest concentrations of engineering, AI, and life sciences research, and to a faculty that publishes the ideas executives will be managing around in five years. If you want to understand how technology reshapes strategy before it reshapes your industry, this is the room to be in.

    Your Profile

    • Today’s data-driven business environment makes this course applicable to any professional interested in having an impact on their organization’s decision-making process. It will provide particular benefit to analysts and analytics managers who want to enhance their ability to communicate insights, particularly when presenting specialist information to general audiences. Managers, decision makers, and those in other functional roles will also gain from this program, as it teaches the skills needed to tell a clear story with data and communicate this to key stakeholders in the organization. Entrepreneurs and consultants will learn practical techniques for persuading and influencing clients.

    Benefits

    • Build presentations that persuade: Enhance your ability to motivate, persuade, and inspire using effective visualization and presentation techniques.
    • Increase the impact of your insights: Discover the best practices for presenting data with clarity to maximize your impact in presentations.
    • Improve your communication skills: Engage with the science of communication using the top-t (topic, orientation, point, transition) framework.

    What You'll Learn

    • Introduction to Perception and Visuals
    • Visualizing Data with Graphs
    • Effective Presentation Design
    • Communicating Clearly and with Reason
    • Building a Persuasive Argument
    • Presenting for Maximum Impact