

Executive Program in Sports Strategy & Global Growth

Esade Business School
Esade Business School — formally Escola Superior d'Administració i Direcció d'Empreses — was founded in 1958 in Barcelona by the Society of Jesus, with a founding mission rooted in humanistic management education: developing leaders who are technically excellent and ethically grounded. Affiliated with Universitat Ramon Llull, Esade operates as a private institution with campuses in Barcelona and Madrid. The Jesuit intellectual tradition is not ceremonial here — it runs through the curriculum in a genuine commitment to critical thinking, social responsibility, and the integration of law, business, and public policy in ways that most standalone business schools struggle to replicate. Accreditations and Rankings Triple Crown Accredited AACSB EQUIS AMBA Fewer than 1% of business schools worldwide hold all three accreditations simultaneously. Selected Rankings Financial Times European Business Schools ranking: #8 in Europe (2023) Financial Times Executive Education Open Programs: Top 25 globally (2023) Financial Times Executive Education Custom Programs: Top 25 globally (2023) QS Global MBA Rankings: Top 50 globally (2024) Financial Times Global MBA: Top 50 (2023) Executive Education at a Glance Esade Executive Education has built a strong reputation particularly in leadership development, innovation management, digital business, and general management for senior professionals — areas where the school's research depth and faculty practitioner networks add clear value. The portfolio divides into open enrollment programs aimed at individual executives and custom programs designed for corporate clients, with the latter representing a substantial and growing share of Esade's executive education activity and including long-term partnerships with major multinationals operating across Southern Europe and Latin America. Open programs span formats from intensive on-campus immersions in Barcelona to blended and online modalities, with durations typically ranging from two days for focused workshops up to several months for flagship leadership journeys. The Senior Management Program (PDG) — Esade's flagship general management program — has been running for decades and draws participants primarily from mid-to-large corporations across Spain, Latin America, and the rest of Europe. The Executive MBA and shorter open programs in areas such as digital transformation, sustainable business, and family business governance consistently appear in participant and alumni surveys as among the school's most distinctive offerings. Open program fees generally range from approximately €2,000 for shorter modules to €20,000 and above for extended flagship programs. Campus and Facilities Esade's main Barcelona campus is located in the Sant Cugat del Vallès area, with additional executive education activity conducted at its Sant Gervasi campus closer to the city centre — a 19th-century building that blends period architecture with modern teaching infrastructure, including tiered case-study rooms, breakout collaboration spaces, and executive residence facilities. The Madrid campus, located in Pedralbes and near the financial district, extends the school's reach into Spain's capital and allows participants to engage directly with one of Europe's most active corporate hubs. Barcelona itself is a significant asset: as a global technology, design, and innovation capital — home to the Mobile World Congress and a dense startup ecosystem — it gives executive programs a living laboratory quality that purely academic campuses in smaller cities simply cannot offer. Faculty and Research Esade's faculty numbers around 400, drawn from over 40 countries, and the school has deliberately recruited scholars who bridge academic publishing and applied business challenges — a profile that is particularly relevant for executive participants who quickly lose patience with pure theorists. Research strengths with direct executive education relevance include leadership and people management, digital innovation and technology strategy, entrepreneurship and venture creation, and business ethics and governance — the last being an area where Esade's Jesuit roots produce genuinely distinct scholarship rather than box-ticking corporate social responsibility content. The Esade Institute for Social Innovation and the Esade Entrepreneurship Institute are among the school's most active research centres, and faculty from both regularly teach in executive programs, ensuring participants get exposure to live research rather than settled textbook knowledge. Student Body, Alumni, and Career Outcomes Executive education cohorts at Esade are notably international for a school based in Southern Europe, typically drawing 40–60% of open program participants from outside Spain, with particularly strong representation from Latin America — a reflection of Esade's decades-long investment in that region and its status as a preferred destination for executives from Brazil, Mexico, Colombia, and Argentina seeking a European credential with genuine cultural and linguistic proximity. The alumni network numbers over 60,000 professionals globally, with particularly dense concentrations in financial services, consumer goods, technology, and professional services across Spain, Latin America, and increasingly the European Union institutions. Alumni regularly cite the network's practical value — Esade graduates in senior roles across Iberian and Latin American multinationals tend to maintain active engagement with the school through guest lecturing, mentorship, and recruitment, which gives executive program participants access to a living, functional network rather than a dormant database.
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Duration
N/A
Format
N/A
Topic
Strategy
Language
English
About This Program
Why Esade Business School?
Your Profile
- Profesionales experimentados y mandos intermedios (ejecutivos de nivel C y directores de área) que trabajan en la industria deportiva o en campos relacionados (como patrocinio y gestión de eventos deportivos), y que buscan mejorar sus capacidades en gestión estratégica y liderazgo para impulsar un crecimiento sostenible en las organizaciones deportivas y afrontar eficazmente los desafÃos futuros del sector.
- Deportistas en transición desde sus carreras deportivas que aspiran a incorporarse al ámbito empresarial del deporte. Este programa les proporciona conocimientos estratégicos de negocio (tanto teóricos como prácticos), habilidades de liderazgo y valiosas conexiones en la industria para que puedan lanzar y gestionar con éxito sus propios proyectos deportivos.
Benefits
- Permanecer a la vanguardia. Obtener una visión completa de la industria mundial del deporte, sus tendencias de mercado, los actores clave y los modelos de negocio en evolución. Explorar cómo la innovación y la sostenibilidad están reconfigurando el panorama competitivo.
- Innovar en el deporte. Descubrir cómo la tecnologÃa y el espÃritu empresarial crean nuevas oportunidades en el deporte. Buscando nuevas oportunidades de negocio para crecer.
- Impulsar el éxito en el deporte. Dominar la planificación estratégica, el liderazgo y la toma de decisiones para gestionar eficazmente las organizaciones deportivas. Aprender a mejorar la eficiencia, impulsar la sostenibilidad financiera y liderar equipos de éxito en una industria que cambia rápidamente, con especial atención a los modelos financieros que apoyan las estrategias de crecimiento.
- Expandir el deporte a escala mundial. Aprender a ampliar la escala de las organizaciones y a desarrollar asociaciones sólidas. Entender cómo las organizaciones deportivas aprovechan los patrocinios, amplÃan su alcance global y construyen modelos de negocio sostenibles para el éxito a largo plazo. Internacionalización y nuevas oportunidades de negocio.
- Coaching personalizado. tendrás acceso a un coaching personalizado que te ayudará a convertir el aprendizaje en progreso real para tu desarrollo profesional.
What You'll Learn
- S1 – Análisis del panorama global de la industria deportiva - Comprender la estructura y los segmentos de la industria deportiva a nivel mundial.
- S2 – Tendencias clave que están moldeando la industria - Identificar y evaluar las tendencias emergentes en la industria deportiva.
- S3 – El panorama competitivo en evolución - Analizar cómo las tendencias y la innovación están redefiniendo la competencia en el deporte.
- S1 – Pensamiento estratégico en la gestión deportiva - Comprender los conceptos fundamentales de la estrategia en el contexto deportivo.
- S2 – Excelencia operativa y sostenibilidad financiera - Entender la relación entre operaciones y estrategia.
- S3 – Liderazgo en la toma de decisiones en una industria en constante cambio - Fortalecer habilidades de liderazgo y toma de decisiones para ejecutivos deportivos.
- S1 – Impulsando la innovación y creatividad en el deporte - Comprender el papel de la innovación y la creatividad en las organizaciones deportivas.
- S2 – Transformación digital y tecnologÃas emergentes - Analizar cómo la transformación digital está redefiniendo el panorama deportivo.
- S3 – Emprendimiento y liderazgo del cambio en el deporte - Entender cómo el emprendimiento e intraemprendimiento generan nuevas iniciativas y fuentes de ingresos en el deporte.
- S1 – Estrategias de crecimiento y expansión global - Conocer diferentes estrategias de crecimiento aplicables a organizaciones deportivas.
- S2 – Alianzas estratégicas para el crecimiento empresarial - Identificar y desarrollar alianzas estratégicas para impulsar el negocio.
- S3 – Marketing experiencial y sostenibilidad empresarial - Aprender a construir conexiones duraderas con los aficionados.