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    Design Thinking for Problem Solving and Innovation
    Wharton Executive Education

    Design Thinking for Problem Solving and Innovation

    Wharton Executive Education, Philadelphia
    HomeInnovationWharton Executive EducationDesign Thinking for Problem Solving and Innovation
    AnytimeDuration
    onlineFormat
    EnglishLanguage
    InnovationTopic

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    Anytime - Self-Paced
    online · Self-Paced
    Open
    $1,350

    All-inclusive program fee

    About This Program

    Great ideas only matter if they’re transformed into compelling solutions that work. Design Thinking for Problem Solving and Innovation gives you a structured, practice-based process to do exactly that. Guided by Wharton Professor Karl Ulrich, you’ll apply the triple-diamond model — a rigorous, repeatable framework that takes you from clarifying customer jobs to be done, through generating insights, to creating and testing solution concepts. Unlike design thinking workshops that stop at brainstorming, this course equips you with tools to frame problems correctly, generate high-quality solutions, and evaluate them systematically. By the end, you’ll know how to surface critical needs and opportunities, translate them into actionable ideas, and refine those ideas into tested, feasible solutions. Whether you are developing products and services or driving process innovation inside your organization, this course provides the clarity, discipline, and creativity needed to deliver meaningful results.

    Why Wharton Executive Education?

    When Fortune 500 boards, sovereign wealth funds, and serial founders want their senior teams sharpened on finance, strategy, or leadership, they repeatedly arrive at the same address in West Philadelphia. Wharton's executive programs are built on the same faculty who define the academic disciplines themselves — not practitioners brought in to translate research, but the researchers writing it.

    Your Profile

    • Individual contributors and managers who want to sharpen daily problem-solving skills
    • Team leaders and high potentials responsible for mobilizing groups around innovation challenges
    • Executives seeking to align innovation practices with organizational strategy
    • Entrepreneurs and intrapreneurs eager to test and scale new ideas with credibility

    Benefits

    • Delivered online, self-paced, and on-demand, the course features four in-depth modules (four to six hours each). You’ll progress through video lectures and required hands-on activities that culminate in a digital completion badge. By practicing research, ideation, and evaluation in real-world contexts, you’ll leave not only with a process but also with the confidence to lead innovation efforts with impact.

    What You'll Learn

    • Apply the triple-diamond model to move from defining the job to be done, through customer insights, to compelling solution concepts
    • Define focal customers and jobs to be done using personas, abstraction ladders, and “How might we…” framing
    • Conduct customer research that uncovers authentic, non-obvious, and significant insights to guide innovation
    • Generate and refine solution concepts using systematic ideation methods, hybrid individual-group approaches, and AI-enhanced creativity
    • Evaluate and test concepts systematically with structured selection matrices and customer feedback to predict market acceptance
    • Integrate design thinking into organizational processes to lead repeatable, user-centered innovation projects that deliver business impact

    Frequently Asked Questions

    How to Apply

    1. 1

      Check your eligibility

      Review the entry requirements listed on this page. Most executive programs require 8–15 years of professional experience.

    2. 2

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    3. 3

      Contact the school

      Send a message directly to Wharton Executive Education via Gradia to request a brochure or speak with an admissions advisor.

    4. 4

      Prepare your application

      Gather your CV, reference letters, and any required test scores. Many EMBA programs waive standardised tests for senior candidates.

    5. 5

      Submit your application

      Apply directly through Wharton Executive Education's official application portal.

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